Anti Spam Policy

PlatformOne & CashillionConnect Anti Spam Policy

It is the Company’s intent to ensure that our systems remain clean and are not an avenue for SPAM. Advertisers who are accepted for the service have already read and understood all rules to have agreed to remain compliant with UK protocols regarding SPAM for the purpose of email marketing campaigns. The Company assumes no responsibility in any shape, form, or relationship with the advertiser who breaches UK protocol regarding SPAM. The Advertiser is held entirely accountable for any breach of their Agreement. The Company may reject any advertiser, at any time, for any reason and retains the sole discretion to do so. An Advertiser shall not abuse the Company’s PlatformOne platform. This includes, but is not limited to sending spam.

A list of CAN-SPAM’s main requirements:

• 1. Don’t use false or misleading header information. Your “From,” “To,” “Reply-To,” and routing information – including the originating domain name and email address – must be accurate and identify the person or business who initiated the message.
• 2. Don’t use deceptive subject lines. The subject line must accurately reflect the content of the message.
• 3. Identify the message as an ad. The law gives you a lot of leeway in how to do this, but you must disclose clearly and conspicuously that your message is an advertisement.
• 4. Inform recipients where you’re located. Your message must include your valid physical postal address. This can be your current street address, a post office box you’ve registered with the U.S. Postal Service, or a private mailbox you’ve registered with a commercial mail receiving agency established under Postal Service regulations.
• 5. Inform recipients how to opt out of receiving future email from you. Your message must include a clear and conspicuous explanation of how the recipient can opt out of getting email from you in the future. Organize the notice in a way that’s easy for an ordinary person to recognize, read, and understand. Consider using different type sizes, colors, and locations to improve clarity. Give a return email address or another easy Internet-based way to allow people to communicate their choice to you. You may create a menu to allow a recipient to opt out of certain types of messages, but you must include the option to stop all commercial messages from you. Make sure your spam filter doesn’t block these opt-out requests.
• 6. Reply to opt-out requests promptly. Any opt-out mechanism you offer must be able to process opt-out requests for at least 30 days after you send your message. You must act on a recipient’s opt-out request within 10 business days. You can’t charge a fee, require the recipient to give you any personally identifying information beyond an email address, or make the recipient take any step other than sending a reply email or visiting a single page on an Internet website as a condition for honoring an opt-out request. Once people have told you they don’t want to receive more messages from you, you can’t sell or transfer their email addresses, even in the form of a mailing list. The only exception is that you may transfer the addresses to a company you’ve hired to help you comply with the CAN-SPAM Act.
• 7. Monitor what others are doing on your behalf. The law makes clear that even if you hire another company to handle your email marketing, you can’t contract away your legal responsibility to comply with the law. Both the company whose product is promoted in the message and the company that actually sends the message may be held legally responsible.

Each separate email in violation of the CAN-SPAM Act is subject to penalties, so non-compliance can be costly. To prevent this from occurring, please refrain from the following.

• 1.Offensive and defamatory advertisements
• 2.Violating our Terms of Service
• 3.Using our bandwidth and resources inappropriately

Advertisers acknowledge and agree that:

• The Products may not be used for the sending of unsolicited email (sometimes called “spam”).
• The Products may only be used for lawful purposes.
• Advertiser will be charged on a monthly or pay per email basis.
• You agree you will not access or otherwise use third party mailing lists or otherwise prepare or distribute unsolicited email, in connection with the Products.
• You agree to import, access or otherwise use only lists for which all listed parties have agreed to receive correspondence from you (“Permission Based Lists”) in connection with your use of the Products. You hereby formally agree that you shall not use any other lists in connection with your use of the Products.
• You acknowledge and agree that not all email messages sent through use of the Products will be received by their intended recipients.
• Every email message sent by you in connection with the Products must contain the EmailServing “unsubscribe” link that allows the recipients to remove themselves from your mailing list.
• You will comply with the restrictions on content of email messages and activities using the Products as set forth or referenced in this Agreement.
• You acknowledge and agree that you are the sole or designated “sender” of any email message sent by you using the Products.
• You agree that the “from” line of any email message sent by you using the Products will accurately and in a non-deceptive manner identify your organization, your product or your service.
• You agree that the “subject” line of any email message sent by you using the Products will not contain any deceptive or misleading content regarding the overall subject matter of the email message.
• You agree to include in any email message sent by you using the Products your valid physical address.
• You will adopt and maintain the Privacy Policy, which may be modified by EmailServing from time to time.
• If you are accessing or using the Products through a third party service or web site (“Third Party Service”), you will abide by these Terms and Conditions of Use regardless of anything to the contrary in your agreement with such third party. You shall not use such Third Party Service to avoid the restrictions set forth in these Terms and Conditions of Use.

Advertisers are completely responsible for ensuring that email lists used for the purposes of email marketing campaigns with the Company have been cleaned and properly organized by category before being uploaded into the system. It is the Company’s sole discretion to close an Advertiser’s account and refund them if they are found to have more than the acceptable amount of email bounce backs.